E203 Nicolette Diodati
A Trade Advocate For The Industry
This weeks guest is Nicolette Diodati - Head of Trade Advocacy for Pernod Ricard North America.
Nicolette Diodati's journey into the hospitality industry reads much like a cocktail recipe: one part rebellion, two parts passion, and a generous splash of creativity. At the young age of 21, she discovered that her true calling lay in the art of hospitality and dove headfirst into the world of wine, beginning a love affair with flavor, service, and the intricate dance of human connection that defines the industry.
Over the past decade, Nicolette has immersed herself in various facets of the industry, working at vineyards, suppliers, and wine bars before finding the world of Advocacy. Her unique perspective, combining hands-on industry experience with marketing expertise and a deep respect for the people that make this industry run has led her to her current role as Head of Advocacy at Pernod Ricard North America. Here, Nicolette orchestrates a symphony of education and activation for over 30 iconic brands.
Driven by a genuine enthusiasm for hospitality and the pursuit of new flavors, Nicolette holds WSET III, CSW, and ASI Level 3 degrees. Whether she's building advocacy strategies, partnering with trade organizations, planning events, or exploring new corners of the world, she approaches her work with creativity and dedication, always aiming to contribute positively to the evolving world of food and beverage. In Nicolette's world, the line between work and play is as blurred as she laughs on a barstool somewhere in the world – and that's exactly how she likes it.
And a big thank you to this weeks sponsor - Elora Distilling Company.
Elora Distilling Company produces handcrafted, premium products in a grain to grass distillery and the grains are sourced from local farms in Waterloo and Wellington counties. There are over 25 products on the Elora Distilling company’s roster including gins, vodkas, rums, whiskeys, liquors and pre-mixed products. All products are available for wholesale to restaurants and bars. Follow them @eloradistillingco or check out EloraDistillingCompany.com
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Podcast Artwork by Zak Hannah zakhannah.co